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Home > Guidelines > Resources > Take a Position > 2. Scannability |
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2. Taking a Position on ScannabilityTake a position on one of these topics. Short Pages vs Long Pages Less information on a page—and hence more pages—allows users to more easily find the information they need and read and retain it than a site with a lot of information on a long page. However, a longer page can provide users with a wide range of content from which they can develop a broader view of the information, retaining a similar amount of information overall as readers of shorter pages. A writer must weigh these tradeoffs given a site’s purpose, content, and audience.—Spyridakis (2000) Tech Web TechWeb, from CMP, reports on Web technology at http://www.techweb.com/, which is just a part of the huge CMP site. The writers soemtimes follow the strategies recommended in this module, particularly when writing for beginners. But the site also includes much thick text, unbroken except by paragraph returns. Study several stories, and their environment, then take a position on one or more of these questions:
Please include generous samples, and URLs in your position statement. Sun Documentation Sun has sponsored lots of important research into what works and what does not, in Web interfaces. Their researchers report on current technology, and the results of research projects at http://research.sun.com/ Read some of the articles, then evaluate the scannability of the prose.
Please include generous samples, and URLs in your position paper. User Interface Engineering Jared Spool runs the User Interface Engineering company, and their site at http://world.std.com/~uieweb/ brings you a lot of news about Web site usability. Read several of their articles, such as those on spooling, testing documents, and surprises on the Web. Written for impatient professionals like you, these articles summarize the research, make recommendations, and, subtly, sell UIE’s services.
Jakob Nielsen recommends writing what he calls microcontent—headlines, page titles, and subject lines as "pearls of clarity," in his Alertbox at http://www.useit.com/alertbox/980906.html
Please include generous samples, and URLs in your position paper. |
Guidelines on scannability
2a. Create a
meaningful
2b. Insert
meaningful
2c. Highlight
keywords and
2d. Turn any list
into a
Resources on scannability Taking a Position on Scannability Heuristic Online Text (HOT) Evaluation for Scannability
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